9 February, KUALA LUMPUR - This month, Yayasan AFS Antarabudaya Malaysia welcomed Khalilah Dato’ Mohd Talha as its new Chairperson. With this appointment came a mandate from the organization's Board of Directors to radically re-energize the 58-year-old intercultural exchange organization. Khalilah is set to unveil a new blueprint for AFS Malaysia that includes a renewed emphasis on Brand Visibility, programs and customer service and significant enhancements to facilities and leadership structures meant to boost AFS Malaysia into a leadership position within the intercultural exchange field.
Khalilah is herself an AFS exchange student to Denmark in the mid- seventies and experienced firsthand the life-changing benefits of intercultural education. "My AFS experience in Denmark showed me what transformative opportunities await young people around the globe. I knew after my year abroad that I would be involved with AFS in some capacity for the rest of my life. Little did I know back then how much of an impact this experience would have on my professional life. I am excited to start this new chapter with AFS and look forward to continuing to dedicate my energy to the success of our wonderful organization.”
Khalilah has been a PR Practitioner for 33 years now and began her career with the National University of Malaysia in the Chancellery Division before branching out as a junior consultant with Eric White Associates, a PR consultancy firm, and then moving on to UMW Holdings as a PR executive.
In 1985, she landed a job as Assistant Editor Publications at Malaysia Airlines where she stayed for 12 years, becoming Editor of the inflight magazine Wings of Gold and later Going Places, until she left the airline at the end of 1997 as its Publications Manager.
She has been with PLUS, the largest highway toll concessionaire in Malaysia ever since, overseeing the Corporate Communications Department in Media Relations, PR & Branding, Advertising & Promotions, Event Management, Publications and Studio Services before moving to Strategic Communications to helm the new realm of digital media, as well as Industry Relations.
“Our world is increasingly interdependent, and AFS’s programs help young people to bridge the cultural gap and make that intercultural connection. The program not only provides self-confidence and shapes their world view but also grooms them to become important global citizens in years to come,” Khalilah added.
“The entire AFS Malaysia organization is delighted to welcome Khalilah as the new Chairperson,” said Atty Sulaiman, National Director of AFS Malaysia in announcing the appointment. “Her strong background in strategic communications and brand visibility will serve AFS Malaysia well as we plan an exciting passage for the future.”
About AFS Malaysia
AFS is a leader in intercultural learning and offers international exchange programs in over 50 countries around the world through independent, not-for-profit AFS organizations, each with a network of volunteers, a professionally staffed office, and headed up by volunteer board. AFS is dedicated to the world peace and understanding of the diverse cultures of the world.